Zoho Desk uses its AI, Zia, to transform customer support. Zia automates tasks like ticket tagging, field prediction, and traffic anomaly detection, freeing agents from manual work. It also provides key insights via dashboards, helping your team work smarter in the AI era.

Zoholics UK 2025 focused on the future of work with new AI tools like Zia Agents and "Ask Zia" for natural language automation. The event also introduced certified product workshops for hands-on learning, a new customer awards ceremony, and a centralised customer portal.